On-page SEO is also
known as On-site SEO. This is the practice done on a web page to optimize it to
get better search engine rankings and organic traffic. Because various aspects
of a website are considered to improve a website’s visibility.
This practice
includes several methods to optimize the website. That includes publishing
relevant and high-quality content, optimizing headlines, HTML tags, and images.
This also implies making the website have more authority and credibility.
On-page SEO is
significant to a website’s success. Because it helps search engines to
understand the content of the website and determine whether it is relevant to a
search query. As search engines get better their giving focus more on the
relevant content on the search engine results pages (SERPs).
If you choose to do
on-site SEO, then you will see a significant boost in traffic and visibility.
You should have an in-depth knowledge of what is SEO before optimizing the page
content.
As mentioned
earlier HTML tags are important in optimizing a web page and title tags
important one among those tags. It provides an initial idea of the matter of
the respective page. Missing, duplicate, or poorly written titles can harm SEO
ranking. So you should take extra care while optimizing this element.
Another important
thing that needs optimization is meta tags. That describes the content of the
page. It is usually displayed underneath the title of the page in SERPs.
Optimizing the meta description can improve the click-through rate (CTR).
SEO content writing
is also critical to get a higher ranking. It requires a tremendous effort to
create solid SEO-friendly content. Professional content writers do keyword
research and many more things to create a relevant, high-quality, and
substantial content.
Adding images can
be the best way to make your website more appealing. But some images can make
your page load slowly. It may affect the user experience. So need to optimize
them with a suitable file size that can get higher page speed and use special tags that Google understands for show up on search engines as the result of a related search query.